Matomy Media Group Acquires NY Based MediaWhiz
TEL-AVIV and NEW YORK (January 7, 2013) Matomy Media Group announces the acquisition of MediaWhiz, an award-winning, full-service integrated digital media agency. This acquisition follows Matomy’s 2011 investment in Adperio and is part of the company’s expansion strategy in the United States. Investment bank Q Advisors managed the transaction. With this acquisition … Read More
Matomy Media goes for standardization, joins IAB’s QAG Program
Tel –Aviv, April 2nd, 2012 – Matomy Media Group today announced that it has completed the process to become an IAB Networks & Exchanges Quality Assurance Guidelines (QAG) certified company. The IAB’s QAG certification requires that members adhere to its two main pillars of network transparency and standardization, leading to … Read More
Matomy Media Group Acquires U.S. Digital Ad Agency Adperio
July 25, 2011 , Matomy Media Group announces today the acquisition of Adperio, a leading online digital ad agency based in Denver, Colorado. The acquisition will be carried out gradually and the final value, estimated at $30 million, will be determined according to performance during the next four years. Adperio … Read More
IAB membership is official
May 19, 2011 – Matomy Media has now been officially recognized by the Interactive Advertising Bureau as a general member. We are committed to upholding their guidelines, standards and best practices. Read more about the IAB here. Read More
Matomy, Adsmarket, XTEND integrate for one-stop shop
This week Matomy Media Group was formed, pulling the entities of Matomy, Adsmarket and XTEND under a single umbrella. Read More
XTEND Seeing 50% Year-Over-Year Growth As Technology Stack Is Built Out Says CEO Orzel
Adi Orzel is CEO of Xtend Media, an online display advertising network Orzel recently updated AdExchanger.com on his company’s progress in the past year. AdExchanger.com: About a year ago, you suggested that there was a growing importance to the demand-side platform model and exchanges in XTEND media’s business. Where do you stand … Read More
Viola Private Equity invests in AdsMarket
VIOLA PRIVATE EQUITY WILL INVEST $17MILLION TO ACQUIRE 21% OF ADSMARKET ADSMARKET, AN ESTABLISHED INTERNET ADVERTISING COMPANY, THE 3RD LARGEST COMPANY IN EUROPE IN THIS FIELD, EMPLOYS AROUND 140 PEOPLE, MAINLY IN ISRAEL; WAS FOUNDED IN 2007 AND EXPECT FINISHING 2010 WITH RECORDED SALES OF $80M, COMPARED TO $7M IN … Read More
XTEND Announces Organizational Changes, Expands Range of Online Marketing Solutions
Tel Aviv, Israel, October 6, 2010 – Adsmarket, a leading international performance-based online marketing company, today announces an expansion of activity with the formation of Adsmarket Group. The group provides a comprehensive online marketing solution, including display advertising, a performance-based affiliate management platform and network, search marketing, and alternative payment … Read More
