Tag: SEM

PPC News – 20.02.11- Get the inside Scoop!
Hi guys, It’s been a while since the last update, lots of news to share! Check it out! Read More »!!!
PPC News – 12.01.11 – Trends & Predictions for 2011 Special
Hi guys, Here’s an update to open 2011 with: • AdWords: o It is now possible for some advertisers to place banners in the image search results page. In order to do it, create a simple display campaign (exclude search) and use the placement images.google.com. This can be combined with … Read More »!!!
PPC July Updates
Hi everyone, Fresh updates are in! Adwords Adwords now runs an Adwords Policy Change Log, a page which aggregates the expected updates to Google policies and allows you to view all the upcoming changes in a single location. You can view it here: http://adwords.google.com/support/aw/bin/static.py?hl=en&page=release_notes.cs Another innovation is the Google Mobile … Read More »!!!
June Search Roundup: Part 2
Continuing from yesterday’s Google Roundup… Let’s start with Yahoo! As we know, Yahoo is busy preparing for the transition to AdCenter. The move won’t happen until later this year, but Yahoo have recently given some tips to make the transition smoother when it happens: Shorten your Titles: Yahoo allows 40 … Read More »!!!
June Google Roundup: Part 1
Time for an SEM update! AdWords: Even though the entire last update was dedicated to Google AdWords, turns out they still have plenty of news coming up. Here is the AdWords news for recent weeks: The beta launch I have written about previously has now been rolled out globally and … Read More »!!!
Advertising Gambling offers on Facebook Ads
Facebook is quickly becoming the #1 Web entity with almost 500 million users worldwide. How can gambling websites take advantage of this huge potential? I’ll suggest one way of doing just that. Not all gambling advertisers are aware of this, but gambling ads are allowed on Facebook’s self-service advertising platform … Read More »!!!
Google News Round-up for May!
ComScore released the US search engine rankings for May 2010, and Google leads as usual with 63.7% of the searches, followed by Yahoo! with 18.3%, and Microsoft with 12.1%. As for the smaller engines, Ask has 3.6% of the search market and AOL is last of the top 5 with … Read More »!!!
Key Must-Know Features of The AdWords Conversion Optimizer
Google AdWords Conversion Optimizer is a built-in feature in AdWords that serves as an automatic bidding tool based on a CPA you set. The Conversion Optimizer currently only works with campaigns that have at least 30 conversions generated over no more than 30 days, meaning that if your campaign generated … Read More »!!!